Are you ready to take on the challenge of getting your first 1000 Twitter followers without resorting to spammy tactics or selling your soul to a bot? Great, because we’re embarking on a fun and exciting journey to growing your Twitter account.
Let’s face it, building a following on Twitter can be difficult, especially if you’re starting. You can’t rely on your friends and family to follow you forever. And asking strangers for followers is just sad. So what can you do to grow your Twitter following organically without getting frustrated? Well, I have some great tips and tricks for you.
Today, I’ll show you how to build a solid audience with some creative and effective strategies to engage and retain followers using my experience growing an account of 2K+ followers.
So, what did I do to reach that milestone. Let’s break it down step by step:
#1: Optimize your profile
There are a few ways you can optimize your profile to get your first 1000 Twitter followers. Firstly, you should think of your bio as a sales pitch aimed at people in your target audience. Think about what words or phrases align with your brand or project. Also, signal to your audience why you’d be a great addition to their Twitter network – in other words, what’s your value proposition?
There are plenty of tools out there that can help you with your Twitter profile optimization. One of them’s BioLink, a simple tool that will allow you to create links to add to your profile in seconds for free. Links are a great way of making it easier for people to contact you, buy your products, or join your online community.
When we think about profile optimization we cannot leave out profile pictures. It’s not a secret that profile pictures are crucial to increase followers and engagement. And with Twitter blurring each picture by default, you’ll need a good tool –such as Pixelcut– to generate an excellent profile pic.
#2: Build an audience
To build your audience you will need to know who your target audience is and how you can address their pain points or problems. This is one of the first things marketers say when content creators are thriving to build their digital personal brand.
Some easy questions you can start by asking are: who are the people you want to target with your content? How do they use the platform? When are they most active? What interests them the most?
Once you’ve answered all –or most– of these questions, you should focus on your value proposition. The one that will differentiate you from competitors and that will make your audience want to consume your content and no one else’s.
For me, sharing Unita’s number on the #buildinpublic community has been one of the best strategies to grow and attract new users and sponsors.
Another great tip for building your own audience is leveraging someone else’s. First, you’ll need to find relevant accounts in your niche. There are some tools and apps that can help you, such as Twemex and Tweet Hunter.
Twemex will help you discover your ideal audience and understand what type of content works for them. You’ll also get content inspiration, find accounts in your niche, and use insights and findings as conversation starters with other people.
#3: Pick content frameworks that fit your profile
There’s no secret recipe for a universal content framework that fits every founder that wants to grow their Twitter community organically. Instead, you should focus on finding which strategy works for your unique goals.
Tailor your content framework so that it fits your value proposition, brand, and target audience. This could mean sharing daily insights about the benefits of the product or service you offer. Or sharing your ups and downs in your journey as an indie founder through anecdotes and useful resources. Experiment, iterate, and ask your friends and colleagues for the feedback!
#4: Schedule your content
Scheduling your content on social media –particularly on Twitter– can be a powerful tool for organic growth for a number of reasons. First, is consistency. Scheduling your content ensures that you’re posting on a regular basis, which is crucial for building an audience. If you post sporadically, it can be difficult for people to know when to expect content from you.
When you schedule content you can optimize your posting schedule to reach your audience when they are most active on Twitter. Also, it will allow you to experiment with different posting times and find out what works best for you!
TweetDeck is a great scheduling tool that will allow you to manage multiple accounts, schedule tweets, monitor mentions, and hashtags, and create custom timelines.
#5: Showing up every day
Last but not least, this advice could be considered a tip for growing on Twitter, but also for life in general: do something every day to achieve your goal. If you show up every day, you’ll probably feel less overwhelmed. But also feel the satisfaction that comes with working a little every day to achieve your objective. In this particular case, getting your first 1000 Twitter followers.
While there’s no secret to the number of tweets per day that grow your account, we’ve found that consistency and quality content are critical to the success of your Twitter account. That’s because a big part of the growth of solopreneurs and indie founders on Twitter is based on how active they’re on the platform. This doesn’t mean you have to tweet every hour, but you should try to strategically schedule your time and have conversations with others. 15-30 minutes spread throughout the day is quite enough!